Searching Habits Are Changing – Are You Being Found?
One of the fastest growing search trends is an increase in ‘near me’ searches. It’s no surprise that these searches have increased, most people want to find the most convenient business for their needs. As people change the way they search, search engines, which I will now just refer to as Google, have also had to adjust. Searching habits have changed nearly as often as Google has updated its algorithms and search layouts. Search engines have always had the goal of providing users with the most relevant search results which is why they also adjusted their search results. If a user is looking for an auto shop, they will no longer be directed to the “Best Auto Repair Shop” that is 50 miles away.