A recent survey conducted by AutoMD.com found that 87% of car owners found independent shop quotes more affordable than dealership quotes. Overall, the survey found that car owners trusted independent shops more and preferred them over dealerships. This was mainly due to better prices and good relationships with mechanics at independent shops.

Noteworthy results from the survey:

• 80% of respondents reported they had felt overcharged at the dealership
• of those who were dissatisfied with their dealership experience (30%), the belief that they had been overcharged was the number one driver of dissatisfaction.
• of those who go to the dealership for repairs, the vast majority are only doing so because their vehicle is under warranty or recall: 83% report that they would not have chosen the dealership if their vehicle hadn’t been under warranty/recall
• Nearly two-thirds of respondents believe they can save over 20% on repairs by choosing an independent repair shop over a dealership, and 72% say a savings of just 10% would make them opt for the repair shop over the dealership.
• 78% say they have compared repair job quotes between the dealership and independent repair shop
• 78% said that if they knew it would save them 10% or more, they would compare repair job price quotes

*The AutoMD.com survey was conducted online among over 3,000 car owners from November 2 – December 12, 2012.

http://www.autoblog.com/2013/01/29/survey-says-more-people-trust-independents-than-dealers-for-car/

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