Jul 14

Use Email Marketing to Stay in Touch with Customers

Email is a great way to stay top-of-mind with your customers. While you shouldn’t flood their inbox with emails, it is important to plan out e-blasts that contain content that your audience will be interested in. Take these questions into consideration as you are planning out your email strategy:

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posted by Katherine Darsie
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Topics: Email Marketing

Dec 01

How To Make An Effective Email Campaign

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posted by Katie O'Connor
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Topics: Email Marketing

Sep 21

Inbox (1): Email Marketing + Your Business = Success


 

 

Despite being one of the oldest online marketing strategies, email marketing is still as effective as ever. Email marketing has delivered the best marketing results but is also the preferred method to contact customers. According to the infographic below 95% of internet users have an email address. Email also outperforms social media for lead nurturing and conversion. 75% of email users check their email every day, making it easier to stay up-to-date on the best specials.

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posted by Nick Lopez
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Topics: Email Marketing, Local Marketing

Dec 13

How to Appeal to Women on Your Website

When you think about the target audience of your automotive website, you probably think about the guys. Sure, guys naturally gravitate to the appeal of auto shop websites, but if your website is marketing to just men, you're missing the mark. In fact, women make the majority of purchase decisions in almost every product category and service industry, including automotive! Even more important, once you've gained a woman as a customer, she's far more likely to remain loyal to your shop than a man. So it makes sense to use some of the same effective website marketing strategies as big brands to win over the female side of the market.

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posted by CarCareCONNECT
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Topics: Email Marketing, Local Marketing, CarCareCONNECT, Auto Repair

Oct 04

3 Smart Tips to Stay Way Ahead of E-mail

Running a business in today's technological world means always staying connected and available. That's why it's more important than ever to have a plan in place for managing and staying connected to email, even while on the go. Business owners often find the number of emails they get becomes unmanageable the minute they step away from the laptop or PC, especially if they have multiple email addresses. It's no wonder email becomes so frustrating. Fortunately there are a lot of simple solutions out there for managing your email, such as third party applications, syncing and email filters.

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posted by CarCareCONNECT
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Topics: Email Marketing, Local Marketing, CarCareCONNECT

Sep 06

How to Avoid Mass Email Disasters

Email is an awesome tool for reaching out to your customer base. While it seems simple- create an email or newsletter and send it out to a huge list of current and potential customers-- mass emailing can go massively wrong. Like everything else in internet marketing, successful email marketing takes time and strategy.

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posted by CarCareCONNECT
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Topics: Email Marketing, CarCareCONNECT

Aug 20

Email Marketing Solutions for Your Automotive Business

You probably already realize the importance of using email marketing to help build your automotive business—and if you are like most owners, put off the task of getting it done for as long as possible.

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posted by CarCareCONNECT
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Topics: Email Marketing, Local Marketing

Jan 18

Automotive E-mail Marketing for Success

Ever thought about asking for customers' email addresses when getting their contact information? If not, it might be time to start. Despite the decrease in email marketing in recent years, it is still an effective approach, and new developments in the field have started to make a comeback. By marketing your auto repair shop via email, you can improve your bottom line and your customers' investment in regular auto maintenance. So what’s new in automotive email marketing?

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posted by CarCareCONNECT
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Topics: Email Marketing, Local Marketing, CarCareCONNECT, Blogging, Online Marketing

Jan 18

A Beginner's Guide to First-Rate E-mail Newsletters

Automotive e-mail marketing may not get as much press these days as search engine or social media marketing, but it's still a great way to reach out to customers. E-mail marketing has it's benefits as well- it's informative, inexpensive, and much easier to keep track of than something like social media. So what's the best way to go about starting an automotive e-mail newsletter campaign?

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posted by CarCareCONNECT
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Topics: Email Marketing, Local Marketing, CarCareCONNECT, Design, Blogging

Feb 14

9 Internet Marketing Tips for your Business

Have you put a lot of thought into how you should market your auto repair shop? Long gone are the days of consulting a phone book when looking for a repair shop. Now people log on their computers and search for what they want through Google. If you aren’t participating in some form of internet marketing in this industry, you are missing out on a lot of potential clients.

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posted by CarCareCONNECT
| 0 Comments

Topics: Analytics, Email Marketing, Auto Repair, Online Marketing, News and Trends, Local Marketing, Blogging, Local Business Listings, Google AdWords, Social Media, Online Reviews, SEO, Design

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